Glossary

Target Notification Threshold As we run your Ads your Campaign Balance is reduced by the cost of Impressions when your Ad is displayed on Yellow Page Category Pages. When your Campaign Balance falls below the Target Notification Threshold you set for your Campaign this triggers an email from us notifying you that your Campaign Balance has fallen to your target amount. You can use your notification email in many ways, including:

• You can use your Target Notification Threshold as a Campaign Spending Limit, log into your Account and suspend your Campaign. You might do this to keep to a monthly budget.
• You can use it as an automatic advisory of how fast your Campaign Balance is falling, log into your Account and reduce your Target Notification Threshold to the next Campaign Balance level you wish to be advised about. (You can always log into your Account and get an up-to-date accounting of your Campaign Balance, but this is not automatic.)
• You can use it to log into your account and increase your Campaign Balance to keep your Ads running without interruption. To increase your Campaign Balance see How do I add money to my campaign?.